Gernot Wagner is the author of But Will the Planet Notice? How Smart Economics Can Save the World (Hill & Wang / Farrar Strauss & Giroux 2011). He serves as an economist at the Environmental Defense Fund, where he works on market-based solutions to a wide range of environmental problems. He teaches at Columbia, wrote for the editorial board of the Financial Times as a Peter Martin Fellow, worked at the Boston Consulting Group, and graduated from Harvard and Stanford. He doesn't eat meat, doesn't drive, and knows full well the futility of his personal choices.
For more visit: http://www.gwagner.com/